According to this article over at GameDaily, EA will be dropping the pricepoint for current-gen games from $49.99 to $39.99 due to lackluster sales. Dig it:
Two of EA’s most anticipated video games, The Godfather (March 14) and Black (February 28), will retail for $39.95 when they hit store shelves. This is a 20 percent discount on the typical $49.95 debut price, which should make a purchase more appealing to consumers. Many consumers have been sitting back, waiting for next-gen, but because of the Xbox 360 hardware shortages many customers have left stores empty handed, ignoring current-gen software in the process. This has made the console transition more difficult for many publishers in the industry, not just EA.
Personally, I am all over this. I was checking out Black on GameStop‘s website today and saw it was $39.99, and wondered if it was because of the platforms it was being released on. Looks like I was partially right.
Will this make a difference in what I buy? Absolutely, especially if other game pubs get on board with this pricing strategy. $49 versus $39 is a big difference to many gamer’s wallets (including this one). You can bet I’m pre-ordering Black at this price.
The marketing blitz that started just a couple weeks before Psi-Ops hit store shelves had me puzzled. It seemed to me this game came out of nowhere and, with the amount of flash ad banners I was seeing on my favorite gaming sites, I knew something was up with this title. After only 15 or 20 minutes of gameplay, I knew exactly what the buzz was about.
With Jak 3 being the conclusion of this masterful series of action platformers, Naughty Dog has pulled out all the stops, making this title one of the best action titles you can find on the PS2. From the graphics to the gameplay to the production values, there is absolutely nothing here that someone can’t find to like.